Clik here to view.
App Monetization To Get Tougher Still, With Gartner Predicting 94.5% Of...
See on Scoop.it – MobileMarketingNews The business of making money from apps is going to get tougher still, with analyst Gartner predicting that through to 2018 less than 0.01% of consumer mobile.....
View ArticleClik here to view.
Mobile Apps Help Lure Customers, Spur Loyalty
See on Scoop.it – MobileMarketingNews Brands can use mobile apps for a variety of purposes ranging from customer service relations to building brand loyalty. Philippe Dumont‘s insight: Key roles &...
View ArticleClik here to view.
App Usage Explodes, Especially In Productivity And Social
See on Scoop.it – MobileMarketingNews Mobile app usage exploded last year, according… Philippe Dumont‘s insight: It IS an App world! See on www.businessinsider.com
View ArticleClik here to view.
Communications, Social Networking Among Top Smartphone Activities in Western...
See on Scoop.it – MobileMarketingNews Internet penetration in France, Germany, Italy and Spain will continue to vary substantially this year, according to a new eMarketer report. Philippe Dumont‘s...
View ArticleClik here to view.
Marketing : 65% des e-mails d’abord ouverts sur mobile
See on Scoop.it – MobileMarketingNews Les détenteurs d’iPhone passent plus de temps à lire leurs e-mail que ceux d’Android… Philippe Dumont‘s insight: Malgré les parts de marché actuelles, iOS...
View ArticleClik here to view.
Mobile App Downloads To Exceed 268 Billion
See on Scoop.it – MobileMarketingNews More than 268 billion mobile app downloads will have taken place by 2017, generating more than $77 billion in revenue, says Gartner. Philippe Dumont‘s insight:...
View ArticleClik here to view.
Starbucks: 10M Mobile Payments Users, Making 5M Payments a Week
See on Scoop.it – MobileMarketingNews Nearly 10 million Starbucks customers use its mobile app to make payments, totaling close to 5 million mobile payments a week, the company reports. Philippe...
View ArticleClik here to view.
Mobile marketing explodes in importance with inboxes
See on Scoop.it – MobileMarketingNews Mobile marketing is taking off with potential, as a tremendous number of Americans use their smartphones and tablets to check their emails. See on...
View ArticleClik here to view.
Facebook: First Ever $1 Billion Mobile Ad Revenue Quarter
See on Scoop.it – MobileMarketingNews Investors will be especially sensitive to is whether CEO Mark Zuckerberg, COO Sheryl Sandberg or CFO David Ebersman mention the word « teens. » Philippe Dumont‘s...
View ArticleClik here to view.
Deux leviers de croissance du digital : le mobile et la vidéo
See on Scoop.it – MobileMarketingNews Il était temps ! Le mobile, qui pèse désormais 229 millions d’euros, passe enfin la barre des 8% d’investissements du digital, après deux années difficiles qui ne...
View Article
